In a notable legal reversal, a national review panel has reversed a earlier ruling that prevented viewers in Australia from accessing video footage of the violent event involving conservative commentator Charlie Kirk. This challenge was initiated by Elon Musk's company X, arguing against an directive issued at the request of the online safety regulator.
After the death of Charlie Kirk at a US campus in last year, the eSafety commissioner petitioned the classification board to officially classify the available footage. The board initially ruled the content was "refused classification", a rating that allowed the commissioner to instruct platforms to restrict access to the posts for users in Australia.
The platform X challenged the decision for a pair of videos related to the Kirk incident. Additionally, it contested a comparable ban on another piece of footage—depicting the attack on Iryna Zarutska on a North Carolina train—which had likewise been classified as "refused classification".
In its appeal, X asserted that the Kirk video contained only brief violence with the weapon not shown. The company noted the footage was grainy and the focus shifted rapidly from the individual to the surrounding crowd.
The social media giant argued the video was not overly graphic, exploitative, or objectionable, stating it served as a neutral objective record of "a significant incident of historical and political significance that generated widespread discussion". X even compared the video and the historic film of President John F. Kennedy's assassination.
The majority of the classification panel concluded that, "despite the terrible nature of the event," the video did not reach a level that was gratuitous, exploitative or offensive enough to warrant a 'refused classification' rating. However, they noted that a longer or clearer version with alternative commentary could have met that threshold. As a result, the panel revised the rating of the videos to R18+.
A minority on the panel held a contrary view, arguing the post was "content designed for sharing for the likely purposes of entertainment and/or benefit (such as engagement metrics)". This view stated the parallel with the Zapruder JFK film was invalid, as the Kennedy video was made public long after the event, "after public sentiment regarding it had subsided".
Posting on its official policy channel, X expressed approval of the decision.
"We challenged this case to defend free speech and the importance of access to information about matters of public significance. We remain committed to protecting these fundamental values."
Representatives for the eSafety commissioner acknowledged the ruling, but noted that the new R18+ rating now implies platforms "have obligations to ensure R18+ material being displayed to Australians under 18".
In related news, the regulator did not issue take-down orders to platforms this week regarding graphic footage from the Sydney beach incident circulating on social media. Officials commented that while the images were distressing, they did not reach the required standard for a "refused classification" rating.
As an alternative, the companies have been instructed to use sensitive content labels and interstitials, such as obscuring the image, on this material in accordance with their own content policies.
Elara Vance is a tech journalist with over a decade of experience covering AI, cybersecurity, and emerging technologies across Europe.